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Thinkific –

Is It Best For Course Creation?

You have knowledge to share, and you want to create an online course.But what if you don’t have the right technical skillset to build a website? Today I am going to introduce a popular platform, Thinkfic which will help you to create and manage all your courses easily. 

The truth is you can generate recurring money by selling online courses. 

Many businesses such as Hootsuite, Samsung, Intuit, Aweber, and many more. Has adopted Thinkific as their LMS of choice. 

Welcome to my Thinkific review!

There are many Learning Management Systems, or online course platforms. You can also hire a professional coder and design your own platform, But It will need lots of investment and time.I know  It’s a headache to find a suitable platform according to your preference. In this review I’ll take a complete look at Thinkific. We will discuss its Interface Features, Pricing, Pros & Cons. In the end I will put my opinion on whether it is a right choice or not? 

Read my complete review to see whether Thinkific is the right choice for your e-learning business. This review will definitely help you to make the right decision.

 Thinkific OVERVIEW

Thinkific was founded by Greg Smith, who was looking for a way to improve the experience of his audience. He was looking for a platform to take his courses online to reach more students. Sadly, at that time there was no online platform. So, along with co-founders Matt Smith, Miranda Lievers, and Matt Payne, the team designed the platform for not only themselves but for every course creator.  

Nowadays, there are 100 employees at Thinkific. The company is growing so rapidly that it represents 15 + Countries..

Thinkific is used by many companies and schools to provide online training and courses to their audience.

It is very easy to set up and provide you to customize everything to match your brand.

In the above i gave you a brief overview of Thikific & it’s founder

Okay, now let’s come to the next part of review

 What Is Thinkific

Thinkific is a complete Learning Management System that will take care of everything for your courses. It provides you to easily customize your course design templates, hosting your online courses, Payment gateways, Automatic enrollment of students and much more.The only thing you need to do, Put valuable content for your audience and start earning from your courses.

Thinkfic was designed for educators. The Themes & Tools provided by them were specially designed for online education platforms. You can easily start your business from the beginning.

Thinkific supports multiple languages and currencies, It will help you to get students from all over the world.

You can easily create responsive designs which help to easily engage. You can also put your affiliate programme in automation and Thinkific manage your affiliates payout on your behalf.

You can check the demo video of thinkific below:

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 Thinkific Review : COURSE CREATION

To create your courses on Thinkific you don’t need to have Design Or Technical Experience Thinkific has fast & reliable hosting for your video and course content. No more hassle of external hosting.
You can create your course How you want to look on Thinkific. You can add video, audio, PDF, text, HTML, voice over slide presentations, surveys, quizzes, and downloadable attachments and more.
If you have a course already then Import existing content quickly with drag and drop course builder. And start growing your brand.

Keep your students more engaged by distributing downloadable files and assignments directly through your course. Track their outcomes with graded (pass/fail) and learning (explanatory) quizzes.
You can easily Collect assignments and student feedback with Thinkific’s survey tools.
You can create powerpoint presentation courses with a built -in voice over slide tool. Create & deliver an unlimited number of courses.

 Thinkific Review : SALES MARKETING

You can set different types of pricing options for your courses. You can also Sell Limited time course access at different price option. To increase purchase conversions you can configure free trial lessons within your course.

With the help of builtin marketing & promotional tools you can put a lot of things in automation. Retargeting your customers with the help of tracking pixels increases your conversion rate. Offer your student Discount Coupon for limited time.

Thinkific provides you flexible payment gateways. If your student pays you, Immediately deposited into your merchant account, with fast transfers to your bank. Thinkific support over 130 countries’ currency. Sell your courses all over the world.

Drip schedules your content to slowly release over time to keep students coming back. It also allows you to create affiliate programmes for your courses. Reward the people who promote your courses and bring you sales. Thinkific also takes care of the payment of affiliates on your behalf.


Thinkific allows you to create your own brand, you can customize your logo, banners, and color scheme for a beautiful, integrated brand experience.

Add your courses to your custom domain for a completely branded student experience. Give your students a full online school experience.

Thinkific also allows you to take full control over the look of your site with access to CSS, HTML, and variables with the other coding language.

 Thinkific Review : STUDENT EXPERIENCE

Thinkific enhances your student’s experience with a platform including clear student progress indicators, unlimited replays of course material, and flexible video playback control features. It provides a fully responsive designed site, they can learn on any device, including mobile, tablet, laptop, or desktop.

Thinkific allows your student to change site language to their choice with a single click. They can easily resume their learning — exactly where they left off — on any device, including mobile, tablet, laptop, or desktop.

 Thinkific Review : TEACHING

As a Teacher It is necessary to monitor your student. Using Thinkific track your student outcomes with graded quizzes, and collect assignments and student feedback with included survey tools. Build a community for them to engage them with interactive in-course discussion.

Monitor individual & group completion rates to identify opportunities for course updates, and students who need extra support. Easily schedule your courses with an individual start date, So that each student can work through the course on their own. Encourage your students by rewarding them with automated certificates based on successful course completion and minimum passing grades.

 Thinkific Review : ADMINISTRATION

Thikific save your time. Student purchases, receipts, enrollments/course access, password resets, and notifications are all fully automated. Your data is always your own. Export your orders, student contacts, and progress data at any time.

You have complete administration of your courses create private classes, invitation only courses

It’s dashboard gives you complete information about new enrollments, sales, and student progress.

 Thinkific Review : REPORTING & ANALYTICS

Insightful information on your sales and students gives you the detail you need to improve your content and optimize marketing efforts. Built-in analytics as well as integrated analytics via Mixpanel and Google Analytics.

If you have a team to manage your courses, then you can easily create different Administrator accounts for them.To manage your students, Courses and Data.

You can also manually enroll unlimited students, extend expiry dates, or update student login details with ease. Develop relationships and trust with customized/automated welcome and course completion emails.

 Thinkific Review : SECURITY SUPPORT

Thinkific keeps your site and contents safe with reliable, secure cloud hosting. PCI compliant and SSL enabled. Your site is available with 99.99% Uptime & 24/7 Monitoring.

After you purchase this support you will get all the information you need is at your fingertips. Access detailed guides, videos, and find answers to all of your questions in their support forum and training site.

You will get all the latest features and updates, No need to pay extra. You can have a 30-minute call with their attentive support team for getting started to set up your platform. They will also do a Personalized review of your site.

 Thinkific Review : INTEGRATION

Integration plays an Important role in every software. Any platform cannot be great at everything. So, they provide Integration to connect with other softwares.

Thinkific provides six areas of integration: E-commerce, Automation Tools, Analytics, Email Marketing, Student Success, Growth Tools. Thinkific Integration depends on your plans. Below you can check the snapshot of all the integrations provided by Thinkific:

>> E-commerce

You can easily connect your Thinkific account to your Stunning, SamCart, Stripe or Paypal account to process payments for your courses. So, no need to worry about failed payments.

They are providing social sign in options like Facebook, LinkedIn, or Gmail accounts to register on your Thinkific site.

>> Automation Tools

You can connect Thinkific to Zapier and Keap. Zapier enables you to connect with thousands of apps, including Thinkific, to automate your workflow and be more productive. 

Keap on the other hand  is an all-in-one CRM, sales, & marketing automation software that organizes your customer information & daily work in one place, freeing you up from repetitive tasks. You can also take payment for your courses on Infusionsoft

>> Analytics

Thinkific allows you to integrate with Facebook Pixel, Google Analytics, Mixpanel and Segment.

Facebook Pixel allows you to track your  Facebook Ad conversions and Optimize the ads based on collected data. By putting your Google Analytics tracking ID You will be able to better understand your student behaviour and also helps in google advertising.

Mixpanel is an advanced analytics platform for mobile and web.Integrating this with Thinkific will help you to get more detailed information about what users are doing within your course.

Integrating Thinkific with Segment you can easily Clean, collect, and control your customer data.

>> Email Marketing

Email Marketing is one of the big advantages for online course sellers. Email can bring you a lot of conversion.  Thinkific has integrations with the major Email Service Providers: Constant Contact, MailChimp, AWeber, ConvertKit, and Active Campaign.

>> Student Success

Thikific provides you to integrate with: Brillium, Intercom and WordPress. With Brillium you can create highly customizable exams and surveys with a wide range of question types from multiple choice, ranking and more. You can also provide their results via email.

Intercom integration allows you to easily install live chat on your site as well as use Intercom’s email marketing and targeted messages to engage your customer.

And with WordPress integration you can link to your online course landing page from your existing WordPress site to create a seamless experience for your customers.

>> Growth Tools

Thinkific provides you integration of Fomo, miniOrange and sumo for the growth of your sales.

Fomo shows notifications of recent student enrollments and reviews on your Thinkific site.It also shows off your most popular courses, how many visitors are live on your website, webinar opt-ins, and more.

miniOrange provides an additional layer that prevents an unauthorized person from accessing the resources even if they know the username and password.

Sumo helps you to market your online course including tools for increasing website traffic, email signups, social sharing, and reducing cart abandonment.

Thinkfic provides you lots of options for Integration to put your work in automation.

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  Who is Thinkific Right For? 

Thinkfic provides you a clean and powerful interface. Using the tools you can create and design each and every page of your online course.

If you are new to course creation, start using Free Plan, test all its features and then decide if it fulfills your needs or not.

Thinkific provides everything you need You can Easily create a professional looking website for your online courses.

Anyone can sign up and join like teachers, lecturers, consultants, experts, authors, speakers, trainers, couches, professional associations and other companies.

If you don’t have experience on how to run an online e-learning business, you must consider using Thinkific. You can easily create and host the pages on your domain.

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 Thinkific Review : PROS & CONS

  • Newbie friendly and affordable pricing.
  • Necessary things are present in their free plan.
  • No Coding Required, Just Drag & Drop.
  • Excellent Customer Support.
  • No Transaction Fees for any plan.
  • You cannot market your course here.
  • They don’t have inbuilt email marketing and you can use 3rd party apps.
  • They also don’t have a funnel builder where you can integrate 3rd party apps. 
  • No support of webinars.

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 Thinkific Review : PRICING

You can check the snapshot of the Monthly Pricing Plan of Thinkific below:

You can save 20% if you purchased their annually plan.

** Free Plan

Thinkific provides you a free plan, which comes with limitations. Many platforms provide a trial period in their free plan.

Thinkific allows you to build 3 courses with unlimited students in their free plan. If you want to test some advanced features of thinkific you can get a free trial of it.

This platform provides you almost all essential features at no cost. No other LMS or platform provides you. You will also get instant access to your funds, content hosting and some basic integrations.

This is a great opportunity for those who are not sure about How their course will perform. Just Try using this Plan. You can always upgrade to other plans if it benefits your business.

Let’s check out the paid pricing plans and what features they are providing with it.

** Basic Plan

This Plan will cost you $49 per month.

For this you will get a upgrade which includes:

  • Unlimited courses & students
  • Coupons 
  • Email students 
  • Drip (scheduled) content
  • Affiliate reporting
  • Custom domain
  • Email integrations 
  • Zapier triggers 
  • Manual student enrollment & export

If you are earning a good amount from your courses, then you must consider upgrading this plan. The best feature is that they are not charging any additional fees until you use any 3rd party payment process.

** Pro Plan

The Pro plan will cost you $99 per month, and the plan includes all the features of the basic plan and a lot more. These include:

  • 2 Site admin accounts
  • 5 Course admins/authors
  • Private & hidden courses
  • Advanced course pricing options 
  • Memberships and bundles 
  • Certificates
  • Advanced Customization 
  • Priority Support
  • Assignments
  • Communities 

In this upgrade It will help you to keep flexible pricing plans for your courses. You can also generate recurring revenue by creating membership and upsells for the customers.  If you have a knowledge of coding then you can customize your pages using CSS/HTML. This plan is the most popular plan of thinkific.

** Premium Plan

As the name itself tells about this plan, this is the most expensive plan, compared to the previous three, at $499 per month.

Including all the features from the previous three plans you also get:

  • Unlimited courses & students
  • 5 Site admin accounts
  • 15 Group Analysts
  • 50 Course admins/authors 
  • Single sign on (SSO)
  • Onboarding package 
  • Public API
  • Bulk Emails

This plan also doesn’t involve any transaction fees.

If you are serious about selling online courses then purchase their annual plan and save 20%.

You can consider any plan, It depends  on your needs and the number of courses you want to sell. You can first try their free plan and then upgrade your plan.

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How is Thinkific different from other platforms?

Thinkific is unique in a few key ways:

1. It’s easy to set up and make your own without any coding experience. You get out-of-the box templates and integrations, plus full ownership over your site so you can customize it according to your brand.

2. It creates an incredible experience for your students at every step, from arriving at your website to completing your course and achieving their goals.

3. You have an entire Support team backing you through your entire journey, plus access to an extensive knowledge base and partner network.

Can I build my entire website on Thinkific?

Absolutely! That’s the beauty of Thinkific—you have the freedom to build your entire online education business, both courses and your overall brand, right within one seamless platform. The best part is that you don’t need any experience with web design in order to get up and running (although if you do have that technical expertise, you can certainly leverage it for further customizations!). Thinkific is designed to faciliate building, marketing, and selling online courses, so our platform comes pre-loaded with tools that simplify the entire process from end-to-end.

How much does Thinkific cost?
  • We offer four different plans to choose from depending on your needs. Our Free plan includes our core feature set and is a great starting point if you’re looking to test the waters with online course creation. Our paid plans provide an extended feature set, ranging from $49 to $499/month. Our most popular plan, Thinkific Pro, costs $99/month and provides a complete suite of tools to deliver an incredible student experience.

What is the Growth package and what does it cost?
  • The Growth package is an add-on to Thinkific’s Pro plan. It gives you access to additional features designed specifically to help you scale. These features include student groups, bulk emails, advanced segmentation, bulk enrollment, and more. We designed this package to grow with you as you need it, so you only pay when you grow.

What if I don't have a large audience yet?
  • Not a problem! Every course creator needs to start somewhere, and having a large audience is certainly not a requirement for using Thinkific. In fact, online courses are a perfect way to build an audience if you don’t have one yet. By publishing and marketing thought leadership content, you can start generating a following of individuals who share your passion and seek your expertise.

Can I create a membership site on Thinkific?
  • Absolutely! You can create memberships and course bundles on our Pro plan, which can be a great way to generate recurring revenue and keep your audience engaged on an ongoing basis.

Will I retain ownership over any content I publish on Thinkific?
  • Yes, course creators have complete ownership over the content they build on our platform. Thinkific does not claim any intellectual property rights over your materials, so anything you build and publish on our platform is 100% yours.

I already have a website. Can I integrate it with Thinkific?
  • Definitely! While Thinkific does allow you to build an entire website, you can choose to use the platform for course creation alone. So you’re free to use Thinkific as the education portion to complement your existing website, whether it’s custom built or created on a CMS like WordPress. Either way, you’ll be able to create a fully integrated and seamless experience, from your domain and URLs to the visual branding. Your audience will see your courses and main site as one holistic ecosystem.

Am I able to create an affiliate program for my Thinkific course?
  • Yes! By partnering with affiliates you can greatly expand your marketing reach in exchange for paying a commission. On our paid plans you’re able to add users as affiliates to your Thinkific site and provide them with unique links so you can track and report on enrollments by affiliate, as well as make payments accordingly.

 Thinkific Review : CONCLUSION

Thank You! for reading my complete Thinkific Review.

Thinkific is specially designed for the Instructors who are giving online courses.They are providing you full control over your own content and your students. 

They have all the features they need. You can use the free plan for testing purposes and find out if it suits your needs.

Thinkific is the best option for the beginners. I Highly recommend it! This tool. This is very easy to use.

I hope my thinkific review gives you a complete idea about this tool and It will help you to make a decision. Start using their free version now.

You can also check brief comparison of thinkific with its alternatives. 

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 Thinkific VS Teachable

Thinkific has more than 30 must-have features that Teachable doesn’t have.

Plus, Thinkific lets you get started on a free plan that includes unlimited students and up to three (free or paid) courses, but the Teachable free option is limited to 10 students.

Let’s discuss some list of features that Teachable doesn’t offer at all!

Build your course site with professionally designed templates and landing pages designed for selling education to your students. You can also have a live preview to see exactly what your students will see before you hit publish.

Your job as a course creator is made simpler and saves your time. It has the ability to easily copy lessons between courses, import quizzes, create custom presentations and student surveys, and manage + reuse videos using a video library. 

Give your students a rich experience with easy social logins, automated course welcome & completion emails, a full student dashboard with member-only content, and the right course content.

Market and sell with Google-friendly course reviews, SEO sitemaps, time-limited course access, membership site features including non-course content via paid custom pages, direct integrations with your existing business tools, and even group sales.

 Thinkific VS Podia

Thinkific has all the functionality you can trust to grow your business. A drag and drop Site Builder, best in class customer support, tools to engage your customers, and much more. Podia didn’t offer you Course reviews (social proof), Student progress, Student engagement,  Multiple Instructors, Voice over presentations, Completion certificates, Storyline, Captivate and more.

They also don’t have advanced scale features like SSO, Webhooks and API access.

 Thinkific VS Kajabi

Kajabi was designed to create individual pieces of content and quickly market them. But for instructors and businesses serious about growing a business around an online course, Thinkific offers considerably higher value and does so at a lower price. Easy course creation features enable you to get started quickly and ensure a great student experience. As you launch and grow your business, Thinkific will support you every step of the way with advanced features, integrations, customizations, and the customer support necessary to scale your business.

 Thinkific VS Udemy

Thinkific allows you to host your courses on your own domain, with no reference to Thinkific. You’ll add trust and authority to any size business. You can charge your students the way you want: one-time payments, a payment plan, or flexible recurring payments. Udemy takes up to 50% of your revenue when you host your courses with them but thinkific has no transaction fees. Udemy don’t allow you to own the data but thinkific gives you control of your customers, and their data.

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